Privacy Notice Infomedia

Infomedia S.A. de C.V., better known as Infomedia, with address at Insurgentes Sur 1677, Office 1104, Colonia Guadalupe Inn, Álvaro Obregón Borough, Postal Code 01020, Mexico City, and website www.infomedia.com.mx, is responsible for the use and protection of your personal data. In this regard, we inform you of the following:

What purposes will we use your personal data for?

Additionally, we will use your personal information for the following secondary purposes, which are not strictly necessary for the requested service but allow us to provide you with better assistance:

• Communication and follow-up: To communicate information about our information technology products and services, inform you about updates, and contact you to follow up on inquiries submitted through our company’s various contact channels.
• Marketing or advertising: To send you information about promotions, content, events, satisfaction surveys, and any other activity intended to publicize our services.
• Commercial prospecting: To offer new products or services, evaluate the quality of those already provided, and establish potential future business relationships.

If you do not wish your personal data to be used for these secondary purposes, please indicate so by sending an email to protecciondedatos@infomedia.com.mx.

Refusing the use of your personal data for these purposes may not be grounds for denying you the services and products you request or contract with us.

What personal data will we use for these purposes?

To carry out the purposes described in this privacy notice, we will use the following personal data:

• Identification data
• Contact data

With whom do we share your personal information and for what purposes?

We inform you that your personal data is shared within and outside the country with the following individuals, companies, organizations, or authorities other than us, for the purposes described below:

How can you access, rectify, or cancel your personal data, or object to its use?

You have the right to know what personal data we have about you, the purposes for which we use it, and the conditions under which we use it (Access). You also have the right to request the correction of your personal information if it is outdated, inaccurate, or incomplete (Rectification); request its deletion from our records or databases when you believe it is not being used appropriately (Cancellation); and object to the use of your personal data for specific purposes (Opposition). These rights are known as ARCO rights.

To exercise any of your ARCO rights, you must submit the corresponding request through the following means:

By sending an email to protecciondedatos@infomedia.com.mx.

To learn about the procedure and requirements for exercising your ARCO rights, we provide the following means:

Through the website www.infomedia.com.mx.

The contact information of the person or department responsible for personal data and for processing ARCO rights requests is as follows:

1. Name of the person or personal data department: Luis Ramón Torres Sánchez
2. Address: Insurgentes Sur 1677, Office 1104, Colonia Guadalupe Inn, Álvaro Obregón Borough, Postal Code 01020, Mexico City
3. Email: protecciondedatos@infomedia.com.mx
4. Telephone number: 55 5662-3506

You may revoke your consent to the use of your personal data

You may revoke the consent you may have granted us for the processing of your personal data. However, please note that we may not be able to address your request or discontinue the use of your data immediately in all cases, since we may be legally required to continue processing your personal data. You should also consider that, for certain purposes, revoking your consent may prevent us from continuing to provide the service you requested or may terminate our relationship with you.

To revoke your consent, you must submit your request through the following means:

By email to protecciondedatos@infomedia.com.mx.

To learn about the procedure and requirements for revoking your consent, we provide the following means:

By email to protecciondedatos@infomedia.com.mx.

How can you limit the use or disclosure of your personal information?

To allow you to limit the use and disclosure of your personal information, we offer the following means:

By email to protecciondedatos@infomedia.com.mx.

Additionally, we inform you that we maintain the following exclusion list, where you may register so that your personal data is not processed for certain purposes:

Use of tracking technologies on our website

We inform you that our website uses cookies, web beacons, and other technologies that allow us to monitor your behavior as an internet user and provide you with a better service and browsing experience. The personal data we collect through these technologies will be used for the following purpose:

• Refining remarketing campaigns on digital platforms

The personal data we obtain through these tracking technologies includes:

• User’s preferred language
• User’s location or region
• User’s browser type
• User’s operating system type
• Date and time when a user session begins
• Web pages visited by a user
• Searches conducted by a user
• Advertisements viewed by a user
• Lists and consumption habits on shopping websites

These technologies may be disabled by following the applicable instructions in your browser settings.

The information collected through our website or other contact channels is shared with third-party services to improve the performance of our advertising campaigns using email addresses.

How can you learn about changes to this privacy notice?

This privacy notice may be modified, amended, or updated as a result of new legal requirements, our own needs regarding the products or services we offer, changes to our privacy practices, changes to our business model, or other causes.

We are committed to keeping you informed of any changes to this privacy notice through our website: www.infomedia.com.mx.

The procedure through which notifications regarding changes or updates to this privacy notice will be made is as follows:

Notifications will be communicated through the company’s social media or electronic channels, such as its website.

Your consent to the processing of your personal data

I consent to my personal data being processed in accordance with the terms and conditions set forth in this privacy notice.

Last updated: September 3, 2025

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